We're now in West Downtown!

The area near Old Town is getting a new name: West Downtown.

While the A.R.T. construction continues, business owners have gotten together to collectively market an area that has been a little hard to describe in the past. The hashtag #WestDownABQ is trending on both Facebook and Twitter.

Below are two TV news stories from KOAT 7 and KOB 4 that detail what went into the new name for the old area.

Check them out.